Novel teaching methods: The Bollywood flashmob

Here’s a fun way to get students interested in anthropology. Earlier this year, Alberto Gomes of Melbourne’s La Trobe University (who, as coincidence would have it, also came here to Max Planck to give a lecture last year) embedded a flashmob of Bollywood-style dancers in his introductory anthropology lecture. It’s worth watching to the end, when the entire lecture hall gets up to perform the dance moves.

Throwing Yogurt: what if the only ammo was Greek?

 ......Why couldn't we just throw yogurt? In the anthropology of possibilities, wouldn't we all be better off to emulate the Greeks at their protests earlier this month? I mean we are more than happy to reinvent the gifts of the Greeks in every "Western Civ" class that I have ever encountered. And we loved the hell out of them in "My Big, Fat, Greek Wedding". Plus, I understand that Greek yogurt sales are way up in America over the past two years. The package pictured above was purchased at our new Whole Foods with a dollar off coupon....see, we can get it on sale and it might even be cheaper than that other kind of ammo. And...it washes out.

What would it take us to "go Greek"?

http://teachinganthropology.blogspot.com/2011/07/throwing-yogurt-what-if-only-ammo-was.html

Culture

The notion of culture can be explained in many different ways. However, when transferring anthropological knowledge into the business world, the trouble with definitions is quite limited since culture is understood as an endless and constantly changing process of people's activity and consideration. Typically its limits are not clearly defined, it has no geographical or national limitations.

 It is therefore impossible to comprehend and understand, if not explored professionally. Only when proper methodology is used, we can analyse and interpret cultural differences and similarities, and explain the influence of cultural particularities on the business environment, consumerism, relationships within organisations, as well as needs and desires of customers.

Digital Media Culture

Dr. Michael Wesch, Assistant Professor of Cultural Anthropology and Digital Ethnography for Kansas State University explains a very interesting subject. 
A look into Digital Media Culture.